Scandinavian brand, JYSK is calling budding furniture and household design superstars to create the next must-have design statement, a piece every home in Dubai can’t be without and the winner would receive AED 10,000. the winning design would also be kept at all the JYSK’s stores for sale during the Ramadan period.  All of the proceeds from each item sold will be donated to a local charity.

Jens Ravnbøl and Bret Trevathan

The Danish retail giant has launched a new competition to give aspiring designers the opportunity to have one of their creations made and sold in its stores. As part of the contest, students enrolled in design courses at universities in Dubai as well as amateur designers are invited to submit their ideas for an inspiring item for household furniture. The design must reflect the JYSK’s ethos and quality.

The contest is a wonderful opportunity for young designers studying at university or practising at home to have their skills and creativity recognised by one of the industry’s biggest brands and will act as a massive boost to their new careers. Jens Ravnbøl, CEO, JYSK, said: “Dubai is known the world over for its amazing designs, incredible architecture and stunning homes so we felt it would be the perfect place to look for the next breakout designer to create fantastic furniture and must-have household items.”

Ravnbøl adds: “This competition will hopefully shine the spotlight on the fantastic design talent that is enrolled in Dubai’s universities and the aspiring designers working at home in their spare time.”

The competition will officially launch on January 20, 2019, with designers having until the end of
February 2019, to submit their ideas to judges. The winner will be announced in the month of March 2019.

How to enter the competition:
– Submit your entries to lina.elzein@mercuriusint.com by March 1, 2019
– The subject line to read: JYSK Design Competition- ENTRY by (add entrants name)
– Any questions or queries to be addressed to the above email
– Submission deadline is March 1, 2019
– The winner will be announced on March 10, 2019, with prize money of AED 10,000
– The chosen entry will have their product made and sold in stores by mid-May 2019