First Look: New collection by designers Ludovica + Roberto Palomba for Ideal Standard
Ideal Standard launched its new collection with designers Ludovica + Roberto Palomba at ISH 2019 in Frankfurt, Germany from March 11-15, 2019. The range comprises unique ceramics and fittings, as well as furniture and a bathtub, and in a bold move sees a return to the use of colour to enhance modern interiors projects.
The Conca series was originally designed for Ideal Standard by Master designer Paolo Tilche in 1972, and it had a profound impact on the culture of design. In their contemporary design interpretation, Ludovica + Roberto Palomba kept the geometries and sensual details of the original design but brought Ideal Standards’ advanced manufacturing technologies into play that enabled a new level of purity in the design, unthinkable in the 1970s. Roberto Palomba says: “Taking on an iconic design like Conca from a Master designer I have admired since I started my career is both exciting and scary. I am extremely proud of the result and believe we were able to create a piece that fits today’s trends while retaining its unique, sophisticated character”.
Ideal Standard’s new Conca series of basins presented at ISH 2019 is complemented by two distinct series of faucets designed by Ludovica + Roberto Palomba: the cylindrical JOY and the exceptionally flat basin mixer CHECK. Both add a different, unique character to the Conca basin. Furthermore, the renowned studio designed a stunning free-standing bathtub in Conca design, as well as an architectural toilet and bidet range called BLEND that integrates Ideal Standard’s industry-leading hygiene features, including revolutionary AquaBlade flushing technology. Colour has played a fundamental role in Ideal Standard’s history, with ceramics particularly in the 1960s and 1970s being chosen to complement surrounding materials. It was during this era that the bathroom moved from a purely functional space to one that supports and enhances the design impact of a building. Now, Palomba Serafini Associati has evoked this memory with the introduction of a stylish new colour palette. Ten new ceramic colours – including black gloss, slate grey, Kashmir, sage and pomegranate – join white gloss and white silk to offer a complete palette that brings a sense of emotion to bathroom interiors. Some colours hark back to historical Ideal Standard designs but with a contemporary, elegant finish, while others are entirely new and have been designed to complement popular modern materials, such as marble and stone. The new colour palette will be available on Ideal Standard’s Ipalyss basin in Q3 2019 and on Conca when it launches in 2020.
At ISH 2019, Ideal Standard showcased new product offerings like its comprehensive pre-wall installation system PROSYS. The innovative NAVIGO platform with its push-button technology provides the ultimate personalised shower experience in hotels as well as at home. For public washrooms, the new generation of Ideal Standard’s touch-free, soap integrated sensor-tap INTELLIMIX and the newly developed, mobile-enabled SPHERO anti-splash urinal provide ultimate convenience to both users and operators.