Sustainability was the theme of the night as Hansgrohe and AXOR hosted top UAE creatives to explore the future of resource-efficient design
Hansgrohe & AXOR Bring Sustainability to the Spotlight in the UAE Design Scene
Hansgrohe & AXOR Bring Sustainability to the Spotlight in the UAE Design Scene

Last week, architects, interior designers, and developers in the UAE gathered for an exclusive sustainability evening hosted by premium sanitaryware brands hansgrohe and AXOR. The event served as a powerful platform to spotlight Hansgrohe’s unwavering commitment to water conservation and showcase its innovative, resource-saving solutions designed for the residential, hospitality, and leisure sectors.

Held at the state-of-the-art Hansgrohe/AXOR showroom on Sheikh Zayed Road, the evening underscored Hansgrohe’s ambitious goal: to equip 100% of its water-bearing products with resource-saving technologies by 2030. A significant stride towards this objective includes the commitment that 75% of its hand-held and overhead showers will feature EcoSmart technology by the end of 2025, promising a remarkable reduction in daily water consumption by up to 60%.

Guests were immersed in Hansgrohe’s dedication to sustainable innovation through key product showcases. These included Raindance Alive, an evolution of Hansgrohe’s iconic shower series featuring EcoSmart technology for luxurious performance with minimal resource use, and the Zesis S Faucet with EcoSmart+ technology, which reduces water flow to just 4 liters per minute. Hansgrohe also introduced Hydraloop, a revolutionary greywater recycling system that can reduce household water consumption and wastewater emissions by up to 45%. This innovation underscores Hansgrohe’s dedication to sustainable living and resource efficiency.

Bens Ezhuthanavayalil, Hansgrohe’s Head of New Ventures, reflected on the evening’s success, stating, “It was a privilege to connect with key architects, designers, and developers shaping the region’s future. These meaningful conversations reaffirmed our commitment to lead in water sustainability through innovation—growing together with our partners to protect our planet’s most vital resource.”

Architects, interior designers, and developers in the UAE gathered for an exclusive sustainability evening hosted by premium sanitaryware brands hansgrohe and AXOR
Architects, interior designers, and developers in the UAE gathered for an exclusive sustainability evening hosted by premium sanitaryware brands hansgrohe and AXOR

Representing Hansgrohe at the event were Ben Reed, Key Account Manager – Global Projects; Bens Ezhuthanavayalil, Head of New Ventures; and Fawzy Tello, Regional Sales Manager – MEA, Marija Cerauskaite, Marketing Manager – MEA  along with the dedicated Dubai-based team.

As the UAE continues to prioritize water as a finite resource and embed robust sustainability targets into its built environment, Hansgrohe is exceptionally well-positioned to drive the future of water solutions. Through this inspiring sustainability evening, Hansgrohe empowered the design community to embrace eco-conscious practices and redefine the possibilities of water-saving innovation.

This strong commitment to sustainability has not gone unnoticed.

The Hansgrohe Group has been awarded the Platinum Medal in the EcoVadis sustainability rating, the highest accolade for its sustainability performance. This places them among the top 1% of all 130,000 companies assessed.