At Downtown Design, Joseph Eapen, CEO at Asian Paints sheds light on the showcase of 2025, design trends, and seamlessness

Downtown Design, the anchor fair of Dubai Design Week, took place from 5–9 November 2025. The fair united a selection of international design brands and regional design studios, from emerging talent to established names, reinforcing its position as the Middle East’s leading platform for high-quality contemporary design. Held in strategic partnership with Dubai Design District (d3), a member of TECOM Group PJSC, and supported by Dubai Culture, Downtown Design continues to serve as the region’s most important meeting point for the design industry, fostering collaboration and commercial opportunity.
Asian Paints offers an extensive range of decorative and industrial paints, as well as waterproofing solutions, adhesives, and value-added services. Expanding beyond paints, the company has established a strong presence in home décor, providing modular kitchens, wardrobes, bath fittings, lighting, uPVC windows and doors, wall coverings, furniture, fabrics, and rugs, making it a complete home solutions brand. Joseph Eapen, CEO of Asian Paints, shares his insights on the company’s Showcase 2025, exploring the evolving design trends that will define the year ahead. He discusses how seamlessness—in both design and experience is shaping the future of interiors, from colour palettes and materials to integrated home solutions.