Miral, the leading creator of immersive destinations and experiences in Abu Dhabi, has announced the launch of its new six-part MICE podcast series, “Crafting the MICE Experience: Behind the Scenes at Miral”, in collaboration with the Digital Tourism Think Tank (DTTT). Set to debut on September 5, the series offers exclusive insight into Miral’s vision, strategies, and groundbreaking initiatives that position Yas Island as a global destination for business events.

The series will cover several topics, exploring Miral’s ambitious vision for Yas Island and the destination’s capabilities in hosting world-class business events. It also features thought leaders, partners and industry experts sharing key takeaways of creating memorable events on Yas Island while highlighting the power of collaboration.

The six-episode podcast series is produced by Digital Tourism Think Tank (DTTT), a renowned industry forum known for its thought leadership and cutting-edge insights. This partnership blends Miral’s expertise in creating exceptional experiences with DTTT’s deep understanding of the digital landscape and its impact on the travel and tourism industry.