Laurent Farge, general manager, ALEC FITOUT

ALEC FITOUT, a part of ALEC Group, focusses in the design and restoration of 5-star hotels and resorts, cinemas, commercial offices, retail, cultural, and luxury mixed-use developments. ALEC FITOUT, through its in-house network of specialist contractors and an extensive local and international supply chain, is able to provide a complete interior solution that meets the needs of project management, engineering, value engineering, design-built, procurement, and fit out, all under one contractor and to the highest standards.

Since its inception in 2009, the company has successfully completed over 100 projects in four countries, totalling 1.474 million square metres and valued at AED 5.8 billion. Having completed several iconic projects in the UAE over the years, including the fit out for the Burj Al Arab and the renovation of the iconic At.mosphere restaurant, which sits 442m above the ground on the 122nd floor of the Burj Khalifa, the company is now actively expanding across the region.

From 2022 forward, Saudi Arabia has become a main focal market for ALEC FITOUT, with the company obtaining its first large-scale project in the Kingdom. This, together with the company’s successful delivery of the Saudi Arabia Pavilion at EXPO 2020, is a powerful testament to the company’s skills for Saudi prospects. ALEC FITOUT wants to concentrate its efforts largely on premium hospitality and business head office projects in Saudi Arabia. This comes on the heels of the company’s success in executing projects for luxury operators such One&Only, Jumeirah, Waldorf Astoria, Address by Emaar, Bulgari, and Mandarin Oriental, among others. In addition, the company is interested in working on museum and immersive cultural display fit out projects in the Kingdom.

ALEC FITOUT’s prestigious At. mosphere restaurant project in the Burj Khalifa.

The company is also capitalising on the significant opportunities presented by the fit-out markets in Qatar and Egypt.

Laurent Farge, general manager, ALEC FITOUT, explains: “We are seeing impressive momentum across the region and are executing on several projects that set new benchmarks for luxury finishes and technology-enabled experiences. ALEC FITOUT is currently delivering fit-out work for 5-star hotels operated by the likes of One&Only Resorts, Mandarin Oriental and the Jumeirah Group to name a few.

ALEC FITOUT’s high-end luxury fit-out project, At.mosphere

SINCE ITS INCEPTION IN 2009, THE COMPANY HAS SUCCESSFULLY COMPLETED OVER 100 PROJECTS IN FOUR COUNTRIES, TOTALLING 1.474 MILLION SQUARE METRES AND VALUED AT AED 5.8 BILLION.

Moreover, in recent years, we have noticed that many of the new projects are being designed with sustainability at the forefront, and this helps the industry naturally evolve and mature over time in terms of adopting sustainability.

Upon entering the At.mosphere’s lounge, visitors are struck with the intricate attention to detail, including mosaic flooring, delicate wallpapers and glistening gold ornaments on display.

We are very excited with the variety and scale of projects planned across our key markets and believe that significant opportunities related to our core sectors of activity, including but not limited to luxury hospitality, cultural and immersive projects, entertainment and luxury mixed-use developments are gaining traction.

Check out the full Fit-Out Powerlist 2022 here: https://design-middleeast.com/fit-out-powerlist-2023/