Jaipur Rugs introduces an exquisite collection in collaboration with Jocelyn Burton
Indian brand Jaipur Rugs joins with the late Jocelyn Burton, one of Britain’s most prominent silversmiths and jewellery artisans, to create a line of limited-edition carpets inspired by some of her most magnificent pieces.
The Jaipur Rugs ~ Jocelyn Burton collection is crafted from 100% pure silk by more than 30 artisans using traditional techniques passed down through generations, across two workshops in India. Each rug involves 90 people in different stages of weaving, dyeing and finishing.
The collection features 11 striking designs, with a limited run of only 10 pieces each. Jaipur Rugs and Jocelyn Burton chose the Tibetan and Persian construction techniques to suit each of the designs, applying different weaves to confer a distinct range of textures and tactility. A single rug can take up to 180 days to produce, making them a true labour of love and a testament to the skill and dedication of the artisans who created them.
Jocelyn first travelled to India in 1990 and quickly became enamoured with the colour and sophistication of the architecture in Delhi and Jaipur and the quality of the craftsmanship on display at every turn. Developing a profound attachment to the country and its culture, she regularly visited until she passed away in 2020.
Yogesh Chaudhary, second-generation head of family-owned-and-managed Jaipur Rugs, comments: “Jocelyn’s life ethos, guided by the Buddhist principles of fairness and kindness, very much resonated with our own beliefs, and her fascination with peerless craftsmanship found a natural receptacle in the ancestral art of rug making. The whole collaboration fell into place very organically, and I am so grateful to Jocelyn’s heartfelt commitment to the collection, from creating the original drawings for the rugs to making design comments right up to the week before she passed away.”
The new collection will be presented at The Nehru Centre during London Craft Week from 9th May – 12th May.