Ideal Standard opens a new Design & Specification Centre in Dubai
Ideal Standard, the one-stop shop for bathroom solutions and products, recently opened its new Design & Specification Centre in Dubai’s City Walk area, directly across from the iconic Burj Khalifa.
The 700sqm centre provides a unique experience for its diverse visitors, both inside and outside, where the windows attract and inspire them to explore the design-driven centre.
The new expansive facility provides one-of-a-kind opportunities for interior designers, architects, and homeowners to design their dream bathrooms.
World-renowned Italian designer Roberto Palomba, founder of Palomba Serafini Associati Studio and Ideal Standard’s Chief Design Officer, designed the centre as a one-stop destination for all bathroom solutions, with inspiration concepts showcasing Ideal Standard’s latest product launches and innovations.
“We are extremely thrilled to open our new Design & Specification Centre in Dubai to be in line with our leadership’s progressive vision that looks forward to be the ideal choice for people all over the world. As a unique space, the new centre showcases our latest product designs and innovations, provides inspiration, and is a perfect platform for training”, Frederick Trzcinski, VP-Marketing and Innovation at Ideal Standard MENA said.
“The new facility will be supported with an experienced team to offer practical advice and consultancies in the planning and designing of bathrooms and washrooms for any project from luxury hotels to offices and residential properties,” Trzcinski added.
The new centre is aligned with Ideal Standard Singular, a new approach to specification bringing together the company’s deep product knowledge, sector expertise and design services to enable customers to easily choose from thousands of products to create the right solution for their space.